OUTSOURCED MARKETING

Acquire your own elite marketing team for a fraction of the cost of an internal department

An outsourced marketing department moulded around your business to develop strategies and provide hands-on support to meet your objectives.  

Effectively marketing your organisation takes a lot of time and effort. While some organisations manage to achieve this alone, it can draw a lot of resources away from critical operations and areas necessary for long-term growth. This is where outsourcing your marketing comes in. Hiring a full-service marketing agency to act as your outsourced marketing department can help you get better quality results in less time and within your current budgets. 

Why outsource your marketing?

Resource

Many organisations lack the experience and blend of strategic, creative and technical skills required to develop and execute an effective marketing strategy. We offer a turnkey solution in which an expert cross-functional team can be mobilised at short notice.

Value

Eliminates the need and high expense of recruiting and retaining a marketing team. No recruitment fees; no national insurance payments; no holiday and sick pay commitment; no additional hardware and software costs.

Results

Access to your very own award winning Marketing Director who will lead all planned activities, each delivered by a trusted and established team of highly experienced specialists with a track record of delivering results - time and time again.

WHAT YOU GET?

Quite simply, the right blend of all the marketing services we provide that will flex from month to month as determined by your business priorities.

Outsourced Marketing packages

Our outsourced marketing packages are designed around your unique circumstances and objectives. 

Examples of customised monthly packages developed for our retained customers:

Essentials Package

Light yet sustained marketing support sessions for business owners requiring broad marketing expertise and guidance.

We act as a central marketing point of contact and steer all marketing activities in line with schedules and towards desired outcomes.

From £750 per month

for a minimum of 3 months

Example Package:

  • Strategy surgeries conducted every month via phone or teleconferencing (e.g. Zoom, MS Teams or Skype).
  • Ongoing review and co-ordination of your marketing mix activities.
  • Ongoing marketing project direction.
  • Creative campaign direction
  • Content strategy and planning
  • Monthly reporting

Standard Package

For businesses requiring in-depth strategic guidance and hands-on marketing support.

This level of support is often called upon when someone is needed to step in, really understand the business, put the right plans in place and help execute them too.

From £2,495 per month

for a minimum of 6 months

Example Package:

  • Monthly strategy meeting including  planning and performance reviews
  • Marketing Action Plan
  • Website SEO review and recommendation report
  • Marketing materials audit
  • Ongoing management of all agreed marketing activities
  • Ongoing SEO web content development
  • 2 x blog posts
  • Web & graphic design support
  • Social media set-up and management
  • Google AdWords campaign development
  • Small scale targeted telemarketing campaign
  • Monthly reporting

Premium Package

High-end consulting and a greater depth of hands-on input in all areas to meet stretching commercial objectives.

We develop a detailed marketing strategy that we will continue to refine and deliver through an elite team of marketing, creative and technical specialists.  

From £3,950 per month

for a minimum of 12 months

Example Package:

  • Monthly strategy meeting 
  • Weekly planning and performance reviews.
  • Unlimited telephone, email or video conference support
  • Strategic Marketing Plan 
  • Customer / market research
  • Marketing materials audit
  • Ongoing management of all agreed marketing activities
  • On-going SEO website content development
  • 4 x blog Posts
  • On-going advanced website SEO
  • Advanced website analytics, user experience (UX) testing and conversion rate optimisation (CRO)
  • Creative campaign development
  • Email marketing campaigns
  • Social media set-up and management
  • Google AdWords campaign development
  • Public Relations programme
  • Video, Web & graphic design support
  • Small scale telemarketing campaign
  • Monthly reporting

OUR PROCESS

To give you confidence that the right pre-determined marketing activities are being handled at the right time, we operate a simple six-stage process. All outsourced engagements are led by Carl James, an experienced Chartered Marketer.

 

1. Discovery

Over initial consultations we work to develop a clear understanding of your business, your customers, competitors and your objectives in relation to your current situation.

2. Proposal

We prepare and agree upon a proposal which scopes-out areas to be covered and sets a monthly resource allocation and appropriate budget.

3. Plan

Once the proposal has been approved, we create a marketing plan. This is a strategic roadmap to  organise, execute and track your marketing strategy.

4. Execute

We deliver all the activities specified within the marketing plan and where required, work with your existing teams and suppliers to help direct their efforts too.

5. Approve

We work to an approval process that suits you. Within agreed parameters, we can independently take care of approvals or you may favour approving each activity prior to implementation.

6. Report

We report upon the performance of all activities and their progression towards agreed objectives. We facilitate an open dialogue and use data and customer feedback to refine the plan.

MARKETING OUTSOURCING
FREQUENTLY ASKED QUESTIONS

That depends on your objectives and a realistic evaluation of your in-house resources in terms of skills, experience and available time. If you feel there are issues in any one of these areas, then it may be wise to outsource.

For a free no-obligation consultation, get in touch and we will give you an honest appraisal of the areas where you may or may not need outsourced support.

We work with you to understand your business aims and use these to formulate and agree upon supporting contract objectives. We then propose a scope and schedule of activity. Once agreed, this is documented and forms the basis of a contract between you and ProMotive. 

Yes, you can. This approach has generated excellent and accelerated results for our customers. The outsourced marketing service gives us a deeper, on-going insight into your business, products, services and competitive environment. Combined with SEO reports, we use this insight to make ongoing website recommendations and develop relevant content. 

It assures you that we can plan and budget for the right blend of services, tools and experts needed to perform the agreed scope of activities each month. It’s futile to make any plan that requires resource allocation without a clear budget. Resources will be allocated to action the agreed activities and will be exclusively ring-fenced to you.

That’s up to you and decided upon when agreeing the scope and schedule of activities. 

No. All work is performed by our team here in the UK with four exceptions. We may engage trusted overseas partners when:

  • performing primary market research in overseas markets
  • exploring entry strategies into overseas markets
  • conducting language translations of websites and promotional materials by native speakers
  • sourcing overseas distributors or resellers on behalf of our customers