Firstly, this approach ensures that both ProMotive and the client can plan and budget effectively. With a predictable monthly cost, the client can better allocate their resources and finances without any unexpected surprises.
Secondly, a fixed fee allows ProMotive to determine the right blend of services, tools, and experts needed to deliver the agreed scope of marketing activities each month. This enables them to be well-prepared and organised, ensuring a smooth and consistent workflow.
Moreover, having a clear budget in place helps avoid any uncertainties in resource allocation. ProMotive can allocate their resources and manpower specifically to execute the agreed-upon marketing strategies for the client, ensuring focused efforts that yield better results.
Lastly, by ring-fencing resources exclusively for the client, ProMotive can prioritise and dedicate their time and expertise to achieving the client’s marketing goals. This level of exclusivity fosters a strong partnership, where ProMotive is committed to delivering value and driving the client’s success.
In summary, offering outsourced marketing retainers on a fixed monthly fee basis benefits both ProMotive and the client by providing stability, effective planning, and a dedicated focus on achieving marketing objectives.