Automotive Marketing

We have extensive experience in developing and improving the marketing performance of automotive retailers and suppliers to the motor trade.

Our experience spans car and motorcycle manufacturers, their dealer networks and vehicle parts manufacturers.

Marketing Strategy

  • Marketing consultation to understand your own commercial objectives and targets set by the manufacturer.
  • Development of marketing action plan in line with monthly and quarterly targets.


Digital Marketing

  • We can work alongside your existing website provider to enhance your current website or develop a new website from the ground up. To match your exact needs, we can offer your business all or a combination of the following services:
  • ​Perform a summary marketing audit of your current website covering aesthetics, functionality, user experience and business performance.
  • Develop and/or assist in the compliance of Manufacturer or Dealer Group Marketing Standards and Corporate Identity Guidelines.
  • Develop a plan to enhance or re-develop your dealer website to increase targeted traffic, enquiries and sales through SEO techniques and PPC campaigns.
  • Conceive and/or determine the most profitable manufacturer-led sales promotions.
  • Write optimised website copy to better position your dealer business through: a business profile, outline of services provided by each department, staff biographies and description of buyer incentives (e.g. features and benefits of approved used programme, finance packages and aftersales services).
  • Produce a website development or re-development design brief and functional specification.
  • Social media set-up, training and action plan.
  • On-site dealer photography shoot of your showroom, workshop, parts department, accessories department, vehicles and staff.
  • Creation of PPC campaigns in support of new model launches and manufacturer promotions (e.g. 0% Finance, PCP and other buyer incentives).
  • Digital post production and editing of photography to support any Corporate Identity style guidelines and optimise for online presentation.


Branded Promotional Products

  • Sourcing and supply of manufacturer and dealer branded printed POS, in-vehicle promotional items, corporate clothing and workwear in line with Corporate Identity style guidelines


To find out how ProMotive can help you and your automotive business please contact us.

Other Services

Marketing & Sales Strategy

Marketing, Brand, Sales and Digital Strategy Development and Planning.

Digital Marketing

Content Marketing, SEO, PPC, Remarketing, Social Media.

Website & App Design

Responsive Website & Ecommerce Design & Development.

What's on your mind?

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